Guild Recruitment Statistics

Now that WoW Lemmings has been active for over a year, I have the luxury of being able to take a peek into the raw data that's produced as a result of guild recruitment needs. I thought I would share some of the more interesting numbers with you. This data is indeed raw, and no effort has been made to normalize it, so keep that in mind while you read on.

WoW Lemmings launched on Jan 31, 2008, and growth occurred gradually over that time while I spread the word. Additionally, the site experienced some spikes after the WoW Insider interview, as well as a round of PR news blasts following my update to Kathune. Having said that, here is the data over the course of a year (Jan 31st, 2008 - Jan 31st, 2009)

Summary
25,943 unique visitors.
63,573 visits.
174,705 pageviews.
~173 visits / day.
~4.26 min. / visit.

Of the 174,705 pageviews:
47,126 targeted PvE searches
32,145 targeted PvP searches

87,350 targeted Alliance searches
63,197 targeted Horde searches

Class Breakdown
Shaman: 13,514 searches
Priest: 11,060 searches
Druid: 9,444 searches
Paladin: 8,636 searches
Warlock: 5,374 searches
Mage: 4,393 searches
Hunter: 4,198 searches
Warrior: 3,852 searches
Rogue: 2,572 searches

Top 5 Faction/Class Combinations

Alliance
1. Alliance Shaman: 8,253
2. Alliance Priest: 6,592
3. Alliance Druid: 5,338
4. Alliance Paladin: 5,170
5. Alliance Warlock: 3,363

Horde
1. Horde Shaman: 4,642
2. Horde Priest: 3,989
3. Horde Druid: 3,694
4. Horde Paladin: 3,160
5. Horde Hunter: 1,906

Sources
40% Referral
37.7% Direct
22.3% Search Engine

The top 3 referrers are ElitistJerks.com, WoWInsider.com, and World of Warcraft Forums.

Top 5 countries visiting are the USA, Canada, the UK, the Netherlands, and Australia.

Browser breakdown is 63.44% Firefox, 30.13% Internet Explorer.

Visitors are on Windows 92% of the time, Mac 6.89% of the time.

If there is anything in particular I missed here that you are interested in, feel free to drop me a line.